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| amother |
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Amother
Joined: Aug 08 2004
Posts: 6128422
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 Posted: Mon, Jan 02 2012, 11:25 pm Post subject: if u have a home based business do u advertise? where? |
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I'm really wondering what 's the norm to spend on advertising and when its time to say 'it doesn't pay to advertise'.
Thanks
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| TranquilityAndPeace |
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Moderator
Joined: Jun 05 2011
Posts: 3372
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| Posted: Mon, Jan 02 2012, 11:53 pm Post subject: re: if u have a home based business do u advertise? where? |
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This is not a 'one size fits all' kind of question. It's almost like you're asking, "how much does a dress cost?" There are so many variations.
A good rule of thumb is to advertise in the same place for 6 consecutive months and then calculate the ROI - return on your investment from that venue. Advertising just once or twice won't accomplish much, as it takes time for your message and brand to sink into peoples' minds.
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