Social media advertising

TwinsMommy

Mon, Aug 12 2013, 9:09 pm

as one of my businesses, I curate daily content (140 or fewer characters) and post it on twitter, linkedin, and facebook (page, not profile) for various clients. At the same time, I get them targeted followers on twitter and invite those followers to like their fb page (and link with them on linkedin). I use various methods for increasing followers quickly and utilize a lot of the tools: hootsuite, manageflitter, twellow, etc. If you're familiar with how to do this stuff and can gain hundreds of followers on various platforms and get daily content out in just a few hours a week, you don't need to hire help. But at the beginning, a lot of people need to hire someone like me. A lot of new social media users do an illegal type of fb page promotion, and get their page shut down, or link with people on linkedin but don't ask people they've worked with for recommendations, etc. For most of my clients my focus right now is twitter, facebook, and linkedin.

However, for you as a graphic artist, I'd recommend focusing on pinterest. Pinning your logos and banners and work you've done, gaining targeted followers, having a way to connect with you on pinterest on your blog and website, etc. Once you've got a good momentum on pinterest, a fb page would prob be your next best bet and THEN adding twitter and daily content (tips for design, how to hire a graphic designer, logo color combo ideas, etc etc.). G+ will be good for you too. With all platforms, have a way to connect to your blog and/or website and make your call to action clear--- they need to sign up for your free goodie, whatever it is--- a pdf ebook about graphic design essentials, or an audio about choosing the right graphic designer, whatever. Your goal is to build your list and do attraction marketing to that list, rather than just focusing on the platforms.

so in order, if I were a graphic designer---

I'd have a free goodie
have an autoresponder on my blog or website to get the goodie
point there first from lots of great pics on pinterest--- get repinned, repin others, gain lots of followers
blog weekly or more if you have time--- post your blog posts on all platforms
fb page
twitter--- start getting daily posts out on all platforms
g+
linkedin
by now your list has at least a thousand followers and you're doing weekly newsletters to that list (or twice a month, etc)
keep posting to all platforms, keep building list, keep blogging

good luck and have FUN!

seams

Sun, Jul 17 2016, 4:32 am

TwinsMommy wrote:

Do you still do this?